CREATE GET EXCELLENT SCORES IN EXAM WITH SALESFORCE MARKETING-CLOUD-PERSONALIZATION QUESTIONS

Create Get Excellent Scores in Exam with Salesforce Marketing-Cloud-Personalization Questions

Create Get Excellent Scores in Exam with Salesforce Marketing-Cloud-Personalization Questions

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Our Marketing Cloud Personalization Accredited Professional Exam (Marketing-Cloud-Personalization) questions PDF format offers a seamless user experience. No installation is required, and you can easily access it on any smart device, including mobiles, tablets, and PCs. Take advantage of its portability and printability, allowing you to practice on the go and in your free time. Rest assured that our Salesforce Marketing-Cloud-Personalization Exam Questions are regularly updated to cover all the latest changes in the exam syllabus.

Salesforce Marketing-Cloud-Personalization (Marketing Cloud Personalization Accredited Professional) Exam is an important certification for professionals looking to demonstrate their expertise in using Salesforce's Marketing Cloud for personalization. Marketing-Cloud-Personalization exam is designed to test your knowledge of Marketing Cloud features such as automation, segmentation, and personalization. By passing Marketing-Cloud-Personalization exam, you will become a certified Marketing Cloud Personalization Accredited Professional, demonstrating your ability to create personalized experiences for your customers.

To become a Marketing Cloud Personalization Accredited Professional, individuals must pass a 60-question exam that assesses their knowledge of Marketing Cloud's personalization features, including email personalization, content personalization, and personalization using Marketing Cloud's Einstein AI technology.

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Salesforce Marketing Cloud Personalization Accredited Professional Exam Sample Questions (Q119-Q124):

NEW QUESTION # 119
What would a marketer include in a recipe if they want the visitor affinity score when showing recommendations?

  • A. Booster
  • B. Exclusion
  • C. Variation
  • D. Ingredients

Answer: A

Explanation:
To include thevisitor affinity scorewhen showing recommendations in a recipe:
* Use aBoosterto prioritize recommendations based on the visitor's affinity score, ensuring more relevant suggestions.
References:
* Salesforce Interaction Studio Documentation - Recipe Boosters


NEW QUESTION # 120
What ingredient could a marketer use as a backup in the event that the recipe serves too few or no items?

  • A. Co-Browse
  • B. SmartBundle
  • C. Trending
  • D. Co-Buy

Answer: C

Explanation:
* TheTrendingingredient is often used as a backup in recipes to ensure that popular products or content are displayed when no personalized recommendations are available.


NEW QUESTION # 121
What three features are used to support mobile web personalization?

  • A. SiteMap
  • B. Mobile SDK
  • C. Web SDK
  • D. Mobile Data Campaign
  • E. Templates

Answer: A,C,E

Explanation:
InSalesforce Marketing Cloud Personalization(formerly Interaction Studio), delivering personalization on mobile web(i.e., when users visit your website on a mobile device browser) relies on several configuration and implementation features. The three core features from the listed options are:
* SiteMap (A)
* Web SDK (B)
* Templates (E)
Below is an overview of how each relates tomobile web personalization:
1. SiteMap (A)
* What It Does
* In Marketing Cloud Personalization, you can configure a "SiteMap" that helps define the structure and pages of your website for the personalization engine. Think of it as an organized reference of your web pages so that Personalization can identify which page a visitor is on, where to track events, and how to contextualize those events (e.g., category pages, detail pages).
* Why It Matters for Mobile Web
* Whether a visitor is on a desktop browser or a mobile browser, the site structure remains consistent. A properSiteMaphelps the platform accurately track and classify visits, clicks, and other interactions on mobile web pages.
* Salesforce Reference
* Salesforce Help:Define Your SiteMap
* Explains how to set up a sitemap for capturing site structure, which is essential for correct data capture on both desktop and mobile.
2. Web SDK (B)
* What It Does
* TheWeb SDKis the JavaScript snippet (sometimes called the "Collect Code" or "Tag") embedded in your web pages. It captures real-time behavioral data (page views, clicks, cart events, etc.) and sends it to the Personalization platform.
* Why It Matters for Mobile Web
* Mobile webis simply your website viewed on a smaller screen. TheWeb SDKtracks user interactions the same way-no separate "mobile-specific" code is required for responsive sites.
* By including the Web SDK on all mobile-responsive pages, you collect the necessary data for real-time personalization (recommendations, campaigns, etc.).
* Salesforce Reference
* Salesforce Help:Personalization Web SDK
* Details how to implement and configure the snippet to track user behavior across different devices and screen sizes.
3. Templates (E)
* What They Are
* Templatesin Personalization define how personalized experiences (like banners, pop-ups, product recommendation carousels) look and behave when rendered on your website.
* They can be configured to be responsive, ensuring they display properly on different screen resolutions, including mobile phones and tablets.
* Why They Matter for Mobile Web
* By designing responsive or mobile-friendly templates, you ensure that any personalized content or recommendation component displays seamlessly on a mobile browser.
* Templates also allow you to fine-tune styling, layout, and logic specifically for smaller screens.
* Salesforce Reference
* Salesforce Help:Templates Overview
* Shows how to create and manage templates for both desktop and mobilepresentation.
Why Not the Other Options?
* C. Mobile SDK
* TheMobile SDKis used fornative mobile apppersonalization (iOS and Android apps), not for websites viewed on a mobile device's browser. For "mobile web," you still rely on theWeb SDK.
* D. Mobile Data Campaign
* Typically relates to push notifications or SMS campaigns in other parts of Salesforce Marketing Cloud (e.g., MobilePush, MobileConnect). These are not directly used foron-sitemobile web personalization.


NEW QUESTION # 122
A business user wants to deliver different experiences to different segments within the same campaign, which testing option should they select?

  • A. A/B testing
  • B. Variation testing
  • C. Time based testing
  • D. Rule based testing

Answer: D


NEW QUESTION # 123
What are two types that real time interaction management helps marketers to personalize the customer

  • A. Orchestration
  • B. Data Storage
  • C. Next best Action
  • D. Data Aggregation

Answer: A,C

Explanation:
Real-time interaction managementin Interaction Studio helps marketers personalize the customer experience by:
* Next Best Action (Answer C):
* Recommends the most relevant content, offer, or action for a user based on real-time data and predictive models.
* Orchestration (Answer D):
* Ensures personalized messages are delivered across all channels seamlessly, maintaining a consistent customer journey.
References:
* Salesforce Interaction Studio Documentation - Real-Time Interaction Management


NEW QUESTION # 124
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